Resource Center
DongwonBrand Archive
Here, you can find official materials
that reflect Dongwon’s philosophy and identity,
including brand resources that help to understand who we are.
Official Materials
Official Resources
Introducing Dongwon
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CI / BI
Dongwon’s
Brand Resources
Discover CI and BI assets
that capture Dongwon’s philosophy
and visual identity—available for download.
CI Logo
Dongwon’s corporate identity consists of
a wordmark and the “Global Dongwon” symbol.
The rounded, bold typeface represents the company’s trustworthiness
and approachability, while the globe-shaped symbol expresses Dongwon’s vision
of global expansion and its commitment to enriching lives. Together,
these two elements embody Dongwon Group as a global innovation leader.
CI Colors
Dongwon Group’s primary color, blue, represents modernity, friendliness,
and confidence. Dongwon Blue inherits the company’s legacy
by maintaining a connection to its original navy tone.
Dongwon Blue
Pantone 300C
C 100 M 42 Y 0 K 0
R 0 G 101 B 189
#0065BD
Dongwon Light Blue
Pantone 2995C
C 60 M 0 Y 4 K 0
R 0 G 169 B 224
#00A9E0
BI Logo
"The Responsible Answer" represents Dongwon Group’s new brand identity and its perspective on the world.
It embodies our commitment to respond to the world’s questions in the most responsible way.
The brand logo visually incorporates shapes that symbolize both a question and its answer
as a declaration of Dongwon’s attitude and direction toward the world.
BI Colors
Dongwon Group’s primary color, blue, represents modernity, friendliness,
and confidence. Dongwon Blue carries on the company’s heritage,
maintaining a link to its original navy tone.
Dongwon Blue
[The Responsible Answer]
Pantone 300C
C 100 M 42 Y 0 K 0
R 0 G 101 B 189
#0065BD
Dongwon Light Blue
[?!]
Pantone 2995C
C 60 M 0 Y 4 K 0
R 0 G 169 B 224
#00A9E0